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PROFESSIONAL EXPERIENCE & ACHIEVEMENTS |
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Design Edge Graphic Design Studio (1993 till date) |
World Travel and Tourism Council Seminar report brochures Bajaj Capital Brand Identity, Consumer and corporate communication material Delite Furniture Outdoor and indoor display for new showroom, stationery and brochure
Accord Communications Ltd. (A company manufacturing EPABX systems) Promotions, Direct Mailers, Packaging and Press ads
The Times of India (Classified and special feature promotions) Folder, Advertisements and Graphics
Natraj Photo Albums Product Development, Album cover and Packaging designs
Deepeeka Exports (An export
company dealing in hunting accessories, period arms and armour)
Art Karat (Semi-precious
Jewellery, Sarees & Outfits, Mens Wear and Entertainment)
Profolab (A photographic
processing house)
Book Design - Limca Book of Records 1992 |
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Creative/Design Consultant Govan Advertising Delhi (1991-1993) |
Launched Cigarette Brands for Golden Tobacco Company (GTC) | |
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Associate Creative Director T.S. McCann-Erickson Advertising |
Press/Film Campaign for Milkmaid Condensed Milk Launch of Oasis Discotheque, Food Festival Promotions and Graphics for Hyatt Hotel Hotel Graphics for Taj Mahal, Delhi and Taj Chandela, Khajuraho Launch of Gold Flake Cigarettes (VST) Launch of Ambiance Air Freshener and Brisk Floor Cleaner for Modi Care Launch of Rath Cooking oil and Sunbeam Bakery Shortening for SIEL (Shriram Group Company) |
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Art Director Clarion Advertising Delhi, Bombay and Hyderabad (1982-1986) |
Worked
on Maggie Noodles Launch
India Tourism Development Corporation: Graphics for Jammu Ashok Hotel Relaunch of Forhans Regular Toothpaste Philips Audio Systems and Appliances
i.e. Strepsils Ad. Campaign Graphics for Hotel Banjara, Hyderabad |
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Visualiser Advertising and Sales Promotions (ASP) Delhi (1980-1981) |
ASIAD '82 - Graphics, Brochures and Exhibition Design Maltova Health Drink for children India Tourism Development Corporation: Graphics |
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Graphic Designer Thomson Press Design Unit Delhi (l978-1980) |
Cover Designs and Layouts for India Today Magazine Layout/Cover Designs for Bombay City Magazine Annual Report, Brochures and Stationery |
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Graphic Designee Trainee Satish Sud Graphics Delhi (1976 -1978) |
Promotions and Graphics for Heritage Roop (Saree Store) - Graphics and ITDC Travel Literature Book Design for Vikas Publishers |
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| Name and Date of Birth | Pradeep Aeri, 7th June, 1954 | |
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Address |
U-27, Green Park Main |
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| Educational Qualification | B.Com, Delhi University | |
| Computer Skills |
Photoshop Computer Course from Adept at Adobe Photoshop, Corel Draw, Page Maker |
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| Artisitic Skills | ||
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Painting Cartoons & caricatures Illustration Animation Storyboarding for film concepts Conceptualising, visualising and |
Water colours, oils
Computer graphics, pen & ink sketches |
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| Art Direction | Lead and mentor a team of young graphic designers and visualisers, to produce cutting-edge creatives that exceed client expectations | |
| Communication Skills | Work closely with clients and ideate on creative strategy based on communication objectives to achieve desired results | |
| Photography | Keenly interested in photography and can art- direct other professional photographers on shoots | |
| Production | Production Printing, film production, animation. Enjoy music and can provide inputs on specific Indian music styles to be used in films | |
| Achievements |
Won awards in various painting competitions at school and college
1980 Attended a book designing and illustration workshop at Children's Book Trust, conducted by Charles Keeping from UK
1982- Won awards for three progress brochures designed during the preparation for the Asian
1994: Won the Paean National Award for a press campaign for The Times of India' Classified promotions
2001: Solo exhibition of water colour paintings covered by press and TV.
2005: Participated with 78 artists in an art exhibition entitled 'Hiroshima: Never Again', curated by art critic & writer Suneet Chopra.
2005: Presently working on a 13-minute animation
film which is nearing completion.
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